Paid-for attractions across the country including Clare outstripped free venues in the "most visited" league table for last year.
New figures from Failte Ireland reveal that most of the country’s top attractions including the Cliffs of Moher enjoyed a boost in visitor numbers during 2011.
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And surprisingly it was paid attractions which fared best, while some of the best-known free venues suffered significant dips in visitor numbers.
The Guinness Storehouse and Dublin Zoo both reached the magic million mark in 2011 while Cliffs of Moher Visitor Experience attracted over 800,000 visitors, well up on 2010.
